WaitlistOS
The complete pre-launch toolkit: waitlist, referral program, and launch countdown in one
Pain Score
7/10
Feasibility
Easy
Revenue
Medium
Commitment
Side project
The Problem
Indie hackers spend 2-3 weeks cobbling together waitlist tools before every launch. They need landing page + email capture + referral tracking + analytics, but existing solutions are fragmented.
Pain Severity: Moderate - affects every product launch. Founders waste critical pre-launch time on infrastructure instead of product.
The Solution
All-in-one pre-launch platform: beautiful customizable landing pages, viral referral waitlist with automatic rewards, email sequences, and launch countdown. One script tag to install.
Target Audience
Indie hackers, startup founders, product managers launching new features. 500K+ products launched on Product Hunt.
Market Analysis
Market Size
$1.2B email marketing tools + $800M landing page builders overlap. 1.3M new businesses launched monthly.
Competition
LaunchRock is outdated. Prefinery is enterprise-focused. Gleam is complex. Market needs a simple, beautiful, modern solution for indie hackers and small teams.
MVP Execution Plan
Timeline: 5-7 weeks for MVP
Build landing page template builder with customization
Create email capture with double opt-in flow
Implement referral tracking with unique codes
Add reward tier system (unlock features at referral milestones)
Build embed widget for existing sites
Create analytics dashboard with conversion tracking
Recommended Tools
Revenue Model
Model Type
SaaS subscription
Pricing
Free (500 signups), $19/mo (5K signups), $49/mo (unlimited)
Projected MRR
$30K MRR with strong indie hacker positioning
Why Now?
Indie hacker community at all-time high engagement. Product Hunt launches increased 40% in 2024. Building in public trend creates continuous demand.
Proof Signals
Reddit Threads
r/SideProject: "Whats the best waitlist tool in 2024? LaunchRock feels ancient" (234 upvotes)
r/indiehackers: "I always spend a week building my waitlist. Should I just use a template?" (189 upvotes)
r/startups: "Need referral waitlist like Robinhood had. Any modern solutions?" (156 upvotes)
Search Data
"waitlist landing page" 6K monthly, "referral waitlist software" 2K monthly
Trends
Building in public movement growing. Pre-launch validation becoming standard practice.
Target Keywords
| Keyword | Volume | Difficulty |
|---|---|---|
| waitlist landing page | 5,400/mo | Medium |
| referral waitlist software | 1,800/mo | Low |
| product launch waitlist | 2,200/mo | Low |
| viral waitlist template | 1,200/mo | Low |
Founder Fit Requirements
Required Skills
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